SD ENTERTAINMENT PRODUCES “TONKA: TOUGH TRUCK ADVENTURES” AND “CANDY LAND: A SWEET ADVENTURE” FOR HASBRO

LOS ANGELES, JUNE 14, 2004 - – SD Entertainment, Inc., headed by former MGM Animation co-heads Paul Sabella and Jonathan Dern, announce their production of two films based on Hasbro's core properties, TONKA and CANDY LAND. Hasbro (NYSE: HAS) and Paramount Home Entertainment will release the TONKA movie in fall of 2004 and the CANDY LAND movie during spring 2005.

“TONKA: TOUGH TRUCK ADVENTURES” features Tonka Joe and his incredible vehicles racing, roaring and saving the day in state-of-the-art 3D animation.

“CANDY LAND: A SWEET ADVENTURE” will provide children with a new way to experience this classic game with its first-ever movie. The rich, colorful world of CANDY LAND and its beloved inhabitants comes to life in the musical adventure to save Candy Land from the evil Lord Licorice.

“As Hasbro's production partners, we are excited to help bring these classic brands to life through vivid 3D and 2D animation and great story-telling,” stated Paul Sabella, one of SD's founders and the director of the movies.

Jonathan Dern, SD co-founder and the Executive Producer of the movies, said “Our long-standing relationship with Hasbro and their great creative team makes it a pleasure to produce films which we all believe will be as enduring as the classic brands on which they are based.”

SD Entertainment is a “property launcher” and animation studio which develops, enhances and re-brands global intellectual properties led by one of the most respected teams in animation worldwide. Former MGM Animation co-heads, Paul Sabella and Jonathan Dern, and their production team have produced and directed an unprecedented body of work of numerous feature length films, direct-to-DVD films and hundreds of hours of television in both 2D and 3D animation, with an emphasis on delivering creative fantasies that engage audiences and build and sustain a meaningful relationship between the entertainment, the related merchandise and the consumer.

Hasbro is a worldwide leader in children's and family leisure time entertainment products and services, including the design, manufacture, and marketing of games and toys ranging from traditional to high-tech. Both internationally and in the U.S., its PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, TIGER and WIZARDS OF THE COAST brands and products provide the highest quality and most recognizable play experiences in the world.

The Hasbro Properties Group develops and expands Hasbro's core brands, such as G.I. JOE, TRANSFORMERS, MY LITTLE PONY, MONOPOLY, and CANDYLAND, into a wide variety of entertainment and consumer categories.